A successfully trained brand has been fully integrated into Trajektory’s AI detection engine. This means the system can now accurately recognize and track that specific brand logo across all future broadcast and social media content.
Important Note on Retroactivity: Brand training is not retroactive. The system will only begin tracking the brand in content captured from the completion date of the training onward. It will not automatically detect the brand in historical content processed before training was finalized.
For this reason, we recommend submitting new partner brands for training as early as possible to ensure maximum data coverage.