Trajektory identifies your top three performing partners through a dynamic aggregation of performance data across your entire portfolio.
The Identification Process:
Our system analyzes every partner and aggregates their total Media Value, Impressions, and Engagements across all tracked assets (broadcast, social, and in-venue). The platform then ranks your partners based on these combined values for the selected date range.
This ranking is dynamic, meaning as performance shifts throughout a season or campaign lifecycle, the top performers highlighted on your home page will update to reflect the most current leaders in ROI and reach.